Monday, August 24, 2020

Hume Philosophy Paper

David Hume was a mid eighteenth century thinker that is most popular for covering an assortment of speculations. He secured that reason alone can't be a thought process to the will, moral differentiations are not gotten from reason and good qualifications are immediate from the ethical feelings [Treatise of Human Nature, 11]. â€Å"Reason is, and should just to be the captive of the interests, and can never claim to some other office than to serve and obey them† [T 2. 3. 3 p. 414] in his work A Treatise of Human Nature.Reason alone can't spur or contradict energy. â€Å"Reason is totally inactive and can never either forestall or deliver any activity or affection† [Book 2, 265]; moral differentiations are not gotten from reasons. Reason doesn't without anyone else comprise justification for an activity of want. Reason just â€Å"intervenes to disclose passion’s driving forces to activities proceedings† and in this way interfacing between two components [Bo ok 3, pg. 296]. Enthusiasm can impact or even dismissal reason deliberately to serve objectives behind actions.Moral differentiations are â€Å"derived from sentiments of joy and torment and not from reason†. Reason itself â€Å"cannot create or forestall any activity or warmth and ethics concern actions† and expressions of love and consequently can't be founded on reason [Book 3, pg. 301]. Because of the possibility that qualifications are not founded on reason, Hume expresses that they depend on notions that are felt by moral sense This can be identified with the investigation of how we are propelled to act ethically and the job of down to earth reason in moral motivation.The job of reason is just to discover which means help accomplish a given objective. Our objectives are set by what Hume calls the enthusiasm and what today is for the most part called wants. Reason is the â€Å"slave of passion† as in it functional explanation alone can't offer ascent to mor al inspiration, yet reliant on persuasive power. Hume guarantees that â€Å"passions don't allude to outer things† [Book 3 pg. 336], yet that they are a unique presence. As it were, interests are simply the very substance of the.

Saturday, August 22, 2020

Global companies, global integrity Essay Example | Topics and Well Written Essays - 250 words

Worldwide organizations, worldwide trustworthiness - Essay Example LRN, a think-tank outfitted at creating societies through instruction and the board arrangements, talks about in an article the vital combination of worldwide standards as rehearsed by the organization and the nearby approaches as material to each branch toward the improvement of the organization. From the earliest starting point, an organization who wishes or is as of now wandering into the world market must create a set of accepted rules that will oversee its workers and the manner in which it conducts business. This must be received and moved into the universal developments in consistence with the nearby laws and customs to make a firm moral standard for everybody. The difference in the appraisal of the perfomoance of central station beating its global partners must be tended to. Neighborhood administrators assume a significant job in illuminating this issue and instruction is the key (LRN, pp. 2-4). As a result, the organization, guided by these standards as set by its central command makes the requirement for what could some way or another be portrayed as a network in the universal scene unmistakably conspicuous as its own. It turns into a microcosm of the beliefs and objectives of the organization amplified in every one of its areas. In any case, this must at present be in quiet submission with neighborhood laws including its own disadvantages managed. Morals is a basic piece of any business activity as our time proposes and this is well inside the limits of the need for corporate social

Saturday, July 18, 2020

Tata Motors in Romania

Tata Motors in Romania Tata Motors in Romania Home›Marketing Posts›Tata Motors in Romania Marketing PostsTata Motors is an established motor brand which conducts business throughout the world. The company builds cars in economical process which are aimed for the general middle class people and this is one of the most important selling aspects of the company. Along with Asia, Europe and Latin America are two continents where the company has businesses.Romania is a country in Europe. Unlike other European countries, it is not quite developed economically and so there are a huge number of people who belong to the lower and middle classes and can not afford cars that come with high price. One of the very important aspects of Tata Motors is that they build cars for the general people and most of their products can be termed as family cars.There are several models that can be introduced in the Romanian market. These cars are affordable for the general people of Romania and with exciting looks they can be a rage in the market.To be successful in the automobile market of Romania, it is very important the company first do a market research about the existing companies in the country and understand the price range and the capability of the target customers. In a general sense the Romanian people are family friendly than most of the other European countries, and they will surely like the concept of a family car in an affordable price range.Along with that the roads are not quite developed, it is not quite suitable for driving any costly vehicle. The price and make of the Tata cars will perfectly suit the conditions. All these aspects are very important in the context of introducing Tata Motors in Romania and they will surely become an added advantage in the favor of the Company.

Thursday, May 21, 2020

Being A Student Of The Jewish Bible And A Disciple

Being a student of the Jewish Bible and a disciple in Jesus’ day was for the very few. Boys and girls went to school and began memorizing and studying the Torah from ages 6 - 10. By the age of 10, most children would have memorized the entire Torah the first five books of our Old Testament, Genesis, Exodus, Leviticus, Numbers, and Deuteronomy. Imagine! At 10, formal education ended for girls and many boys. Most children began to apprentice the family trade or learn how to manage a household. The best students though continued their education at the next level. During their training, they would memorize the rest of the Hebrew Scriptures, so they knew Genesis – Malachi by heart. At 15, the best of those best students would continue to the next level of education while the rest began to learn their family’s trade. These best of the best students would go to a Rabbi and apply to become one of his disciples. And the Rabbi would choose the best of the best of the best, ones he thought might be able to follow him. Being a disciple involved more than â€Å"head† knowledge; they sought to become like the Rabbi. They wanted to do what the Rabbi did. Only the â€Å"cream of the crop† we might say, the very best of the best of the best were allowed to become disciples -- until Jesus. Today our Gospel in Disney sermon series is a movie that doesn’t quite fit the Disney mold. In most Disney movies, the heroes are clearly good even if their circumstances are poor, and the villains are clearlyShow MoreRelatedGospel of Matthew Essay example1396 Words   |  6 Pageshis teachings. It is believed that the Gospel originated with Matthew, one of Jesus disciples, and it circulated anonymously (Harris 149). The message in this gospel was compiled to minister to a Jewish and Jewish-Christian community when tensions between early Christians and postwar Jewish leaders aggravated bitter controversy. The Gospel of Matthew was written as an encouragement to the Greek-speaking Jewish Christians and Gentiles who were, at least partly, Torah observant during the 80s C.ERead MoreExegesis Of Matthew 13 : 44-501812 Words   |  8 PagesStudent 41520 Exegesis of Matthew 13:44-50 Introduction The Author of Matthew is decisively agreed to be Matthew the disciple of Jesus. The book is dated between AD70 and AD80. The setting is in and around Galilee where Jesus began His ministry. In Matthew we find that this Gospel is the only book that comes alongside the Old and New Testament canonization that bridges these two periods in history. Jesus came to bring salvation but faced rejection from His own people the Jews. William BarclayRead MoreEssay on Matthews Christology1423 Words   |  6 PagesMatthews Christology Matthew’s Christology is one that emphasises to a Jewish audience the Jewishness of Jesus. It will be the purpose of this paper to argue that the raison d’etre of Matthew’s Christology is to portray Jesus as entirely compatible if not with the Judaism of his day then with ancient Judaic tradition, namely the Old Testament. Whilst there are numerous titles given to Jesus that are exclusive/predominant within the Matthean account, such as that of Son of God, it is the writer’sRead Moreâ€Å"Compare and Contrast the Portrait of Jesus in the Gospel of Matthew and the Gospel of John.†1269 Words   |  6 Pagesclear that the different perspectives in the portrayal of Jesus are significant in their own right. It is likely that Matthew wrote for Jewish Christians in Antioch, Syria (c. 85 CE) (Mudge Taylor et al, 1994, p. 157). Matthew’s primary concern is Jesus as Teacher. In contrast to this however, John’s Gospel was most likely authored a round 90CE for people of Jewish and Gentile backgrounds (Mudge Taylor et al, 1994, p. 157). For John, the divine Jesus comes to bring ‘life’ and ‘light’ to humanityRead More Apostle Paul Essay1212 Words   |  5 PagesIntroduction The disciples of Jesus Christ were faithful to record the words and actions of the Lord. Through His actions and character, Jesus Christ influenced history. Jesus Christ was crucified, died, and resurrected, which changed world history as we know it. He told his disciples He would die and on the third day he would be resurrected. Jesus died to pay the sin debt of the world. The Lord led a sinless life, but was the one who took on the sins of the world. There is no other person whoRead MoreThe Birth Of Christianity : Christianity1981 Words   |  8 PagesChristianity is defined in the Cambridge Dictionary as â€Å"the Christian faith, a religion based on the belief in one God and on the teachings of Jesus Christ, as set forth in the Bible.† As we read this definition, we must consider that Jesus Christ was the main force in the birth of Christianity. Through his faith, teachings, actions, sacrifice, and resurrection, I believe he has been one of the most influential peop le in the history of the world. The birth of Christianity follows the historyRead MoreEssay about The Gospel of Thomas1536 Words   |  7 Pages assumed by a few early Christians. Thomas is actually Hebrew for twin, and Didymus is Greek for twin as well. According to saying twelve, the disciples said to Jesus, â€Å"We know that you will depart from us. Who is to be our leader?† Jesus said to them, â€Å"Wherever you are, you are to go to James the righteous, for whose sake heaven and earth came into being†(Gospel of Thomas: saying 12). As I was reading the Gospel of Thomas and read over saying twelve, I believe that Jesus is stating that his brotherRead More The Definition of Disciple Essay example2404 Words   |  10 PagesThe Definition of Disciple Discipleship is the core of Christian ethics, especially as the last command of Jesus (28:19). When I heard the word â€Å"disciple† in childhood Sunday School, I envisioned an eager, bearded man with dirty robes straining intently towards Jesus, like a child begging to hear more of a bedtime story. In high school youth group, we talked about being good disciples by obeying the rules: no kissing, no running, no talking in church. But as I re-read Dietrich Bonhoeffer’s stirringRead MoreMary Magdalene: a Character Study (a Disciple of Jesus) Essay3783 Words   |  16 PagesMary Magdalene: A Character Study (A disciple of Jesus) Setting: Biweekly Prayer Group Length of Delivery: 45 minutes for each lesson I. LESSON I A. Introduction. 1. Who was she? a. Matthew 27:56,61: 28:1 b. Mark 15:40,47; 16:1-19 c. Luke 8:2; 24:10 d. John 20:1-18 2. What is her name? 3. Where she lived? a. She was from Magdala, aRead MoreReflection Paper - Virgin Birth, Jesus Claim God, Bible Authority1136 Words   |  5 PagesChristianity. I hope to answer the questions, â€Å"Does the Bible have authority?†, â€Å"Did Jesus claim to be God?†, and â€Å"Did Jesus need to be born of a virgin?†. These three questions can be summarized with the question, â€Å"Is God reliable in what he has said about Himself, and if we can t take His Word for it, then what?† II. Section One The question of the authority of the Bible rests on the issue of the authority of its author. If the author of the Bible did not have authority, then it is highly unlikely

Wednesday, May 6, 2020

The Problem Facing The Small Manufacturing - 1569 Words

One of the ways to prevent fraud in any organization is to eliminate opportunities for fraud. This is done through a â€Å"good system of internal controls, discourage collusion, have a whistle-blowing system in place, create an expectation of punishment, and engage in proactive fraud auditing† (Albrecht, Albrecht, Albrecht and Zimbleman, p 105). In this case, the main problem facing the small manufacturing is the fact that there is no effective internal control system. The internal control system is a process company uses to achieve their organization’s objectives in operational effectiveness and efficiency. Also, a good internal control includes proper physical control of company’s assets, proper authorizations, separation of responsibilities, checks and balances, and proper documentation. However, a weak internal control will definitely lead to opportunities for fraud. In this case, a firm only has one purchasing agent who is also responsible for a vendor’s account. Because of this weak internal control system, the opportunities are ceased by the perpetrator (Purchasing agent) to fraud the company. The lack of proper segregation of duties led to the misappropriation of the company’s assets and distorts accounting records as a direct result of insufficient employees. Although a small firm may not be able to pay for the cost of proper segregation of duties, but such firm should think of its benefits and at least get a less expensive segregation of duties that can still preventShow MoreRelatedCase Study Toyota Motor Corporation Australia1739 Words   |  7 Pagesand body panels and gradually expanded its operation to exporting and manufacturing new models. Finally, the local operations were unified as Toyota Motor Corporation Australia in 1998. Toyota appeared to be a local market leader for the first time in 1991 and remained top marke t share in Australia for 11 years continuously since 2003. Since the domestic market was thin, Toyota followed a three-pronged strategy that manufacturing vehicles domestically, importing some components from cheaper sourcesRead MoreToyota Case1057 Words   |  5 Pages#1. Problem: The major problem that Toyota is facing with its Tundra plants in North America is the sharp drop in demand of pick-up trucks. As the global demand shifted from trucks to smaller cars, sales of the Tundra had been down by 53%. Toyota also faced the problem of overstocks of the 2008 Tundra models due to the unexpected sharp drop in demand. As Toyota emphasizes on its knowledge management system, the five principles of challenge, kaizen, genchi genbutsu, respect and teamwork become theRead MoreThe Impact Of Liberal Economy On India1520 Words   |  7 Pagesare major barriers or problems related to finance, labour and marketing. 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Savage Inequalities By Jonathan Kozol Free Essays

string(121) " in the well off schools, the students are given such wonderful and good options and opportunities to make their career\." The following paper presents a book review. The book which has to be reviewed is â€Å"Savage Inequalities† by â€Å"Jonathan Kozol†. The book covers the research of the author on the school or disable and privileged children. We will write a custom essay sample on Savage Inequalities By Jonathan Kozol or any similar topic only for you Order Now He also shows a comparison between the schools in urban and suburban areas. Furthermore in the book, he tells that how the education is effected due to unavailability of books to the children in the schools of the poor neighboring areas. By reading this book, people can easily conclude the conditions of the city schools with the uptown ones. The comparison presented in the book is based on the difference of quality of education being given, the races that are involved are analyzed, the facilities being provided to the children there and the situations under which these children are getting education. Adding further to this, he also suggests that suburban schools value the money better, as they provide the children with a better and secure future. Children can flourish more in the suburban school setting as it is providing them with better and good opportunities ahead. He thinks that all the children in the schools should be treated equally and should be provided with an equal amount of money, so that one is not superior to the other. If a child studying in the school belongs to a poor background, he should have been given equal money so that he can coup up with the other students who are better than him. Theme of the book: In Savage Inequalities, Jonathan Kozol tells about his analysis, that he did by investigation the environment of a number of schools in America. His main focus was the public schools. The book explains his visits to approximately 30 schools, between the year of 1988 and 1990. These schools were basically ranged from the poorest inner city schools to the ones in the wealthier sub urban communities. He found a huge gap between the conditions of the communities and the schools. His main focus throughout the book was on the question that â€Å"How is there such an enormous difference inside a country with all these public schools who claim to provide everyone with equal opportunities? In this survey, Jonathan observed the fact that how the underprivileged schools are not given equal attention, where the education standard is low and poorer as compared to the one that is being followed in the wealthier localities. The poorer schools are not given money to upgrade their current status and can come up to the mark. Even though it is necessary for all the children to go to a school until the age of 16, they are still kept back sue to all the differences in the school in which they draw lines and separate them on the basis of race as well as the social class. He studies the financial support given to the schools as how unequal that is when it comes to relate the public class divisions. He also examines institutional and biological racial discrimination, segregation, unfriendliness of students, employees that are in underprivileged schools, substantial decomposing away of constructions and even the physical condition of the apprentices (Jonathan Kozol, 1992). Overview of â€Å"Savage Inequalities†: Jonathan Kozol’s main focus in the entire book is to explore the urban school districts, which are separated by the racial difference and category of the students which includes their class. The black or nonwhites are considered to be very poor, which discriminates them harshly with ones who are rich and belong to a wealthier class of suburban schools. He observes that even if a school is not creating diversions, the divisions occur within the school that has a vast population of students. This division is mainly caused by the type of education being given and the career tracking which the students follow. This division is also created by the people by just thinking about there status and considering them superior in class. One of the reasons for these differences could be â€Å"its all in the head† motto. The most important tribulations that have an effect on these institutions are an entrepreneurial structure that involves the imitation of the partition of work. Schools afford the education to congregate this obligation all the way through the trails of apprentices into the characters that they will accomplish in their financial configuration. The author further explains and points out that the upper class of white people want their children to be properly educated, and get into better jobs and places. They want to see a bright future for them and work in a comfortable environment in less polluted areas. These people have an upper hand and will benefit from the dissection of labor and will even use their resources to create an influence with the government, in order to maintain their proper places on the positions they are working. In his book, he also discusses a few casual conversations with the students of the schools. For example, he talked about financial support unfairness amongst institutional regions with a group of wealthy students in Rye, New York, in that group, one student posed her beliefs by saying that she doesn’t exactly have any interest in these funding supports for the poorer schools, since she was unable to see that how would it benefit her (Jonathan Kozol, 1992). She really didn’t care about the situation of the schools that are under privileged. She knew the fact that how all those class and status divisions would favor her in different aspects. Then why would she bother looking the other way? Using various variety of details and scenarios to describe the conditions of the most prosperous school such as â€Å"New Trier High School and on the other hand the most underprivileged school such as â€Å"Du Sable High School†. In this comparison he portrays the most terrible environments in which the students attend their daily school and also tells that in the well off schools, the students are given such wonderful and good options and opportunities to make their career. You read "Savage Inequalities By Jonathan Kozol" in category "Papers" He distinguishes the underprivileged and affluent institutes to demonstrate the readers the worst conditions that are available. Kozol also talks about a very crucial and one of the major issue and that is of racism. He brings the fact to knowledge that mostly the poor or black children usually the Hispanic are bad savings. No matter how good they are or how good they could be. Meager educative surroundings effect in substandard learning and serious educational shortage in learners. It turns out to be very noticeable the system the management, the civilization, and the instructive system do not pass unfortunate offspring in the United States (Jonathan Kozol, 1992). Kozol vividly illustrates the deplorable conditions of the poorest schools. In distinction, he gives some colorful images of the richest suburban schools that surround them. He effectively demonstrates the racist conditions and social class discrimination that lead to the variations within the public school system as well as discusses the funding formula for America’s public schools. Kozol provides descriptions of the worst of the worst, but his research only extends to a limited number of urban schools (Jonathan Kozol, 1992). Perhaps Kozol could also include more on his views as to what the â€Å"minimal† requirements for a good school should be. What are the basic needs of a public school? He says that there should be more poor schools that resemble the better schools. Talking of the wealthy schools and the schooling they are providing, is that the minimum standard that they should provide? Or should the wealthy schools give a bit less so that the poorer schools can come up to their standard? Are all the public schools on the same level, as in providing equal opportunities to all the students? As a result, if the parents ask for more than the amount of quality education being provided in the public schools, they either demand for more, or mostly go for tuitions or private education for their offspring. The possible solution for lack of quality in urban schools according to Kozok is equalized funding. The schools will not be solved by funding alone. For real improvement to occur changes in the greater society will have to take place. After all equals schools are not determined by equal funding. Would equal funding really be desired by policy makers? If public education was really valued by the politician and if they really believed in providing equal funding for all, a lot of money would â€Å"become available. † Jonathan Kozol in his book Savage Inequalities takes into consideration the condition of several American Public Schools. He visited schools in the neighborhood and discovered wide disparity in the conditions between the schools in the poorest inner-city communities and schools in the wealthier suburban communities. How can such huge difference be possible in the public schools systems of the country that claims to provide equal opportunity for everyone? Kozol finds it obvious that many of the children from the poor communities get education which is far inferior to that of children who are growing up in the wealthier communities. Strong evidence is provided by the book of the national oppression, endemic in the American system. Kozol focuses on the discrepancy in resources amongst predominantly Black or Latino (usually inner city) schools and those that are predominantly white (usually suburban), Case studies and statistics are used to compare the opportunities given to some kids to succeed while others (oppressed nations) are set up to fail (Jonathan Kozol, 1992). The topic of the conditions that are faced by children should pose an easy win for Communist looking to explain to people the need for equality for all. It’s hard to believe someone thinking that a kid, born into circumstances out of his or her control, deserves suffer poor housing, inadequate healthcare, and substandard education. While people argue that adults â€Å"bring it on them†, the children clearly have no control over where they are born. But Kozol highlights, with astonishment, that he found racist arguments being made by white adults about the potential of Black and Latino kids to justify the better funding of the schools in the white neighborhoods. Kozol brings to mind how during the social movement people would have been vilified by such arguments, but in the early 1990s when he wrote the book, these attitudes were commonplace. Not just the adults but the kids in these wealthier schools had excuses explaining why they deserved better schools than kids who sometimes lived miles away. The statistics presented in Kozol’s book are startling; bring to attention how classes in one school are segregated racially. In one classroom there are all white students with the exception of maybe one or two Asian or Black children. In another class, which is the â€Å"special† class, all black children are present, with maybe one white child. According to the author, the children are separated more from each other in magnet schools. The poorer Pilcher 3 children do not get the opportunity to apply for these selective schools. Even if the parents are informed, on many occasion they do not have proper education to be able to fulfill the necessary requirement to admit their children to the special schools. He strongly disagrees with the business approach to education, stating that limits cannot be put on a child for the child will never strive to go beyond that limit. He maintains that this approach will not introduce Excellency but will in fact just repeat unevenness (Jonathan Kozol, 1992). Recommendations: After reading this book my perception has completely changed, I had never known that a large number of schools were situated in the ghettos and are overcrowded or only had two toilets working share by 1000 students, and also no toilet paper is available. The thing that has really upset me is the fact that schools in the same city limit but in the suburbs have an average of 20 children per classroom and also have enough supplies and computers enough so that no child needs to share. It is clear that the majority of these suburban schools are dominantly white and the minorities are in the urban schools. The dropout rates in the book are very high. Most children drop out of secondary school and do not get proper education due to lack of supplies and very little or interest of the teacher. The greater part in the poor schools are that of the Hispanic or black while the elite white class children and the rare Asian children are in the gifted classes of the sub urban schools. The small population of blacks and Hispanics that attend the same schools go to the â€Å"special† classrooms and their â€Å"mental retardations† is shown as a reason for their placement. A majority of these students belong with the whites and Asians, they are not mental. It seems like the teachers were so unmotivated to teach in the urban schools that it reflected off of the children, the children become unmotivated towards learning which has become the reason for such high dropout rates in secondary schools. These children never get real education; instead they receive partial discrimination due to the color of their skin. Access to private schools is denied to them, they do not get toilet paper or working toilets, and they are subdued, so they are not able to expand their horizons and are made to learn without the use of materials or supplies. They are never given a chance to attain proper education and so they suffer the consequences by living in poverty and having their children attend schools similar to their parents. This is all very upsetting to me as even though the school systems have improved a great deal there is nothing that can be done for the poor parents who were not able to get real education due to their color and class. I hope these parents realize that what they suffered from should not affect their children. Today this issue has been subdued only because the number of schools situated in ghettos also educates the whites along with the minorities. I myself attended a high school situated in the ghetto in Bradenton, Florida. I did not actually live in a ghetto nor did any of my friends. My opinion about Savage Inequalities would be that the book presents a good over view about the conditions of the schools in the urban and suburban areas. The way it compares the situation in the schools is very innovative. But at a point I find the book very disturbing and heart touching, on the other hand this book became an eye opener and now I can look back and think what were the situations before and how they are now. It is very good to see the things change with the passage of time. The schools have realized the fact that the race and class doesn’t matter, it’s the talent that a student carries. Although the schools maybe dominating with the majority of whites and the minority of others, the students are still receiving quality education, without comparing one race to another, they are able to realize the fact that it’s not the race which helps a person to succeed from one another. The single inconsistency that I observe in the book was that Kozol failed to notice a few matters. He didn’t address to the fact that no matter if the poor are in minority, they still have the right for proper education and learn the things that the rich are learning. He also did not defend the fact that it’s not the poor who are responsible for lack of quality education for the poor children, whether they be in minority or majority. Overall it was a good book, worth reading and spending time on it. It had covered some really interesting facts that I enjoyed reading. On a finishing note, what I consider is that the importance of these savage discrimination, productively arrange offspring into victors and defeats; those institutions persuaded the children that they ought to have in some sagacity to be unsuccessful in their schooling. How to cite Savage Inequalities By Jonathan Kozol, Papers

Sunday, April 26, 2020

Radon Essays - Chemical Elements, Soil Contamination,

Radon Radon is an element that is on the periodic table of elements. It is a member of the family called the noble gases, which is group number 18. Radon is a gas. It is a gas at 298 k. it is the heaviest known mononuclear gas at that temperature. Radon is also colorless. When it is cooled below the freezing point, radon exhibits a brilliant phosphorescence, which becomes yellow as the temperature is lowered. At the temperature of liquid air it is sort of an orangish-red. The noble gases can be found on the very right side of the periodic table of elements. Radon has been around for quite some time. Radon comes from the element radium, which is derived from the element uranium. After radium has been 1,620 days old, radon forms 3.8 days afterwards. Radon is most often produced by the decay of radium in the crust of the earth. Radon was first discovered by a man named Fredrich Ernst Dorn. Mr. Dorn discovered this element around 1898. At first radon was not called radon, it was called niton. Niton coming from the Latin word nitens, meaning shining. It was only called radon up until about 1923. Now, lets talk about the properties that radon has. It is element number 86 on the periodic table of elements. This means that is has 86 protons, and also 86 electrons in a neutral state. The atomic mass of radon is 222.0176. now if you take the atomic mass, and round it to the nearest whole number, and subtract the atomic number, then you have the number of neutrons in radon, which is 136. The density of radon at 293 degrees Kelvin is .00973 g/cm cubed. Radon has a boiling point of 211.4 degrees Kelvin. It is a nonmetal, but rather a gas. The melting point, which is different from the boiling point, is 202 degrees Kelvin. To my knowledge, there is no data on the oxidation numbers for the element radon. Also, I was unable to find any information on any major compounds. I guess radon isnt really all that popular. Oh well. Now, some things about radon, I bet you did not know. Radon is quite dangerous. It is mainly hazardous if you inhale it. Not only radon it dangerous, but also its decay products. Which are collected on dust in the air. Radon and its decays form in the air. When radon decays in the earths crust, they rise. This poses as a problem, because over the earths crust, sometimes, is housing, or businesses. Since radon is hazardous man has invented the radon alarm. This alarm can fit on the ceiling anywhere. This alarm detects radon, which without being detected can cause major problems. There are however some uses for radon. Radon is used in hospitals for treating some types of cancers. Another major use for radon is in earthquake detecting. Radon can detect earthquakes, go figure, all though im not too sure as to how this process is carried out, but apparently it works. It also has the occasional therapeutic uses. Some interesting things that I found about radon are the fact that there was absolutely no information on its oxidation numbers, or its major compounds. Another thing is that it can predict earthquakes. Now I found that to be a bit odd. I thought to my self, now how can a gas, predict an earthquake? Oh well, I guess its for the better that I did not know.

Wednesday, March 18, 2020

Hollywood essays

Hollywood essays Michael Medved provided many convincing arguments in supporting the thesis in his essay, Hollywood Poison Factory. He argues that popular culture is viewed now as an implacable enemy, a threat to their basic values and a menace to the raising of their children (212). He refers their (212) to the majority of the American public who disapprove of how Hollywood distributes films which contain bad messages. Medved mainly supports his arguments by providing different movies to illustrate his views and does a very good job of that. He does not criticize the actors, directors, and does not name specific people. Instead, the author focuses his opinions on movies that include negative messages which concern dysfunctional marriages and religion bashing. These are the two main arguments, that Medved provides, to support his thesis. Medved makes some strong arguments in regards to how different religions are negatively portrayed in movies. For example, Medved criticizes a film directed by Martin Scorsese, called The Last Temptation of Christ. He alludes to this film, as showing religious Jews operating a brutal bordello right next door to a synagogue and forcing women into white slavery (213). The Catholics were also targeted in a movie called The Pope Must Diet, in what Medved described as scenes of the Holy Father flirting with harlot nuns and hiding in a closet pigging out on communion workers (213). Religion, being the focal point in these movies, does make the viewers feel uncomfortable, and puts these religions in a negative light. Therefore, movies should be more appealing to people, if they do not contain any anti-religious undertones. This will be a much safer route, for Hollywood to connect with its audience and this is what Medved is trying to explain to us in his arguments. Medved provides another convincing argument in pointing out that Ho ...

Monday, March 2, 2020

7 pieces of tough but loving career advice

7 pieces of tough but loving career advice There’s an awful lot of career advice out there. Some of it is great; some of it is not so great. What most of it has in common is a general tone of optimism- †Reach for the stars! You can do anything you set your mind to!† While it never hurt to think positively, we know it also can’t hurt to hear advice that’s a little more of the tough love variety. Here are a few career advice gems that will guide you to take a more careful look at yourself and your choices, while not painting the path ahead in a completely rosy hue. Keep these in mind as you begin (or continue) your career, and you should be prepared for whatever comes your way.1. You aren’t going to be great at everything right away.Every time you start a new job or attempt to acquire a new skill, you’re likely going to be terrible at it- at least at first. And that’s fine! You cannot be perfect (at anything!) right out of the gate. Don’t despair, and don’t com pare yourself to other people. Just keep plugging away and you’ll improve.2. Not everyone is going to love you.Some people just plain aren’t going to like you. There’s almost nothing you can do about this- many times, it has very little to do with you and everything to do with them and their issues. If you don’t expect a 100% positive consensus about you in any situation, you won’t be disappointed.3. Chill out- the day to day doesn’t matter that much.Learn to find the more sustainable, moderate ground between â€Å"Everything is terrible† and â€Å"I am the most awesome worker ever† and shoot for sticking in that middle territory on average. Work hard, but don’t take things (work or home) too seriously or personally. If you don’t let things get under your skin, you’ll stay in better control of yourself- and make a better impression on those around you.4. You don’t get brownie points for overworking y ourself.There’s no trophy for the most stressed out person. Your career isn’t a death sprint to some finish line where success is waiting just on the other side. It’s a long slog, but one that will hopefully be a labor of love. It will take endurance, patience, and positivity. Work on cultivating those rather than running yourself into the ground. Don’t take on more than you can reasonably handle.5. Going the extra mile can be tough.Don’t just be a team player on paper or for show. Demonstrate to people that you have made them a priority. Seek out tasks that aren’t on your docket or directly assigned. Figure out what’s stressing your boss out the most and find a solution to that problem. Go out of your way to be helpful to others or to streamline your (or everyone else’s) workflow. Being thorough and extra attentive in these areas will make you better at your job and a better person. It takes a lot of focus and purpose, but you ’ll see results in the long run.6. Vulnerability = successThe most successful people, in work and in life, are willing to humble themselves enough to understand their own weaknesses and learn from those around them. Don’t get so caught up in getting ahead that you forget the world is made of other people too (there is no â€Å"I† in â€Å"teamwork†). Admit your mistakes and ask for help.7. Making friends is an important part of work life.Sorry introverts- you might have to channel a hidden social butterfly within. Whenever you start a new job, always say yes to coffee invitations, to that first happy hour, to the company picnic. Make friends. Be a person too, not just some shark trying to swim straight to the top.Workplace success comes when you find that ideal balance of the personal and professional. Work hard, but don’t overwork yourself. Be respectful and businesslike, but kind. Finding that ideal footing isn’t easy, so don’t be h ard on yourself. Even just striving for it puts you on the correct path for a healthy and fruitful career.

Friday, February 14, 2020

The Effects Of Welfare Reform Essay Example | Topics and Well Written Essays - 500 words

The Effects Of Welfare Reform - Essay Example Welfare reform are a great source of assistance for many individuals who are unable to earn their living for any of reason and depends on the social welfare programs to get their share of livelihood. This dependence on the welfare programs may be attributed to their some physical or mental disability, natural calamity or age factor. The large number of dependents in our society requires a comprehensive mechanism to address the issues pertaining to their requirements and needs. Additionally, some other facets of the society who require some economic enabling assistance may get the benefits of the reforms. Taxpayers are also the legitimate beneficiaries of the system. The social response to these needs shapes into the welfare systems arranged, managed and run by individuals, state, social security groups and societies, state owned welfare schemes like Medicaid and Medicare or similar services. Welfare of these needy and dependants is not a simple task, enormous spending are required to keep these programs running and a huge managerial effort is required address the issue in a befitting manner. Moreover the coordination among various social welfare programs and scheme is of core importance to avoid wastage of hard generated resources. More recently there is an increased awareness among masses to ensure that their contributions in these social welfare programs are used purposefully for the wellbeing of the targeted populations.

Sunday, February 2, 2020

Business plan Case Study Example | Topics and Well Written Essays - 1000 words

Business plan - Case Study Example Our products aim at balancing consumers blood sugar levels by controlling their sugar intake at our Locarb foods. Their bodies take longer to break down these foods controlling their blood sugars than when they consume GI foods. Low levels of GI foods control seizers in epileptic patients. Our products aim at delivering the food that is of high quality to control the rates of epilepsy in our customers. Our store will also avail portion sizes, which they require in their meals because it is the main component in reducing seizures. Our products aim at assisting our customers who are obese. Our products take time before being digested taking a longer time in the stomach than GI foods. Our customers will feel full for longer reducing their food intake and helping them monitor their diet. Diets that are low carbohydrates help control appetite, increasing the rate fat is lost due to the body entering ketosis making the body rely on fat as fuel. Locarb foods do not have competition; therefore we are flexible in setting our price range that will enable us maximize on profits. For example the low glycemic snack bar is found only in our store. The normal snack bar is found in many outlets such as Wal-Mart, Shopper drug mart, and Loblaw’s. A customer who needs low glycemic snack bar will only come to our stores. Face to face relationship between our customers and us is crucial in the success of our business. Our marketing strategy will focus on improving our social networks with our customers and suppliers. Our market is quite informed on environmental issues and different food issues. Many of our targeted market are already into our information, social and professional networks and this will improve on efficient communication. Our main strategy is to supply our customers with healthy food products and be seen as community initiative. Our secondary strategy will include branding activities where we will improve on our branding, packaging,

Friday, January 24, 2020

Stereotyping, Through the Eyes of Teenage Girls :: essays research papers fc

STEREOTYPES Through the Eyes of Teenage Girls A ‘stereotype’ by definition is a generalized image of a person or group, which does not acknowledge individual differences and which is often prejudicial to that person or group. People in general develop stereotypes when they can’t or are hesitant to get all of the information they need to make fair judgments about a person, or a group of people. When this type of situation happens, as it most often does, the person judging misses the ‘whole picture.’ Stereotypes in many cases allow us to ‘fill in the blanks’ and come to our own conclusions. Our society is the main culprit of the creation of stereotypes, but these stereotypes often lead to unfair discrimination and persecution when the stereotype is unfavorable. Stereotyping often results from, and leads to, prejudice and bigotry. (3) Concerning our group project we decided to narrow down this broad topic of stereotypes into specific teenage girl stereotypes. In starting we had to find out the major differences in the sexes, and how it related to stereotypes specifically. We decided to make up surveys to get answers that addressed our topic. We felt that with around 2,000 different answers we would be able to draw some kind of conclusion of the student body of girls in Souderton High School. Before we could do that though, we had to get the background information on some certain topics like how boys and girls differ in the issue of stereotypes, the consequences of stereotyping, and if stereotypes can be changed. Then we could address our specific questions like the different types of stereotypes, and the way each girl functions in her own stereotype. To start off, teenage boys tend to be more competitive and aware of their own achievements than teenage girls. Teenage girls tend to place a higher importance on forming close and meaningful friendships than boys at that age. The differences between teenage boys and girls are influenced by traditional sex role stereotypes. Teenage girls tend to communicate more with their parents, including them in their life, while teenage boys are less likely to share their feelings and their activities. But the teenage girls who are able to communicate feelings, despite a negative self-image, are better able to withstand peer group pressure than boys are. Boys have a greater want to fit in with the others than girls do. Through researching we found that a stereotype can have a great influence on the behavior of a certain individual in that group.

Thursday, January 16, 2020

Backyard burgers

The Back Yard Burgers operates and franchises fast food restaurants across the United States. It has its headquarters in Memphis, Tennessee. The fast food chain is famous for its charbroiled freshly prepared gourmet hamburgers and sandwiches. The chain has 183 outlets, 44 of which are company-operated and 139 are franchisees. Since its inception in the year 1987 the company has expanded considerably following a well defined marketing and operating strategy. The fast food industry has also witnessed a gradual change over the years and the emerging market trend has enormous potential to tap.The rising competition and changing demographics in this industry has presented new challenges to the existing companies. What are the forces that will drive the market demand and how effectively can the companies adapt themselves to these changing forces are some of the questions that need to be analyzed in a broad perspective. The paper analyzes the existing strategy and brand positioning of the B ack Yard Burgers – the emerging market trends and the capability of the company to adapt to these changing forces.The paper also recommends changes in the company’s operational and marketing strategy to face these challenges in the coming years and establish a strong market presence. Introduction The fast food industry Home cooked food has rapidly given way to over the counter fast food service appealing to the taste buds of the masses. This change in food culture was fuelled by a number of factors that made a huge impact on the American lifestyle. The rising number of women joining the work force leaving them with lesser time to spend in the kitchen and cook for their families is seen as the predominant factor.A number of companies and brands came to the forefront to tap this extensive revenue generating business. Well known brands like McDonalds, Wendy’s and Burger King have been widely recognized by the consumers. The success model was adopted extensively to generate more outlets over the country and build a global presence. The past four decades has witnessed an enormous growth in the fast food industry in the United States. Small stalls and outlets selling homemade burgers and hotdogs have invaded every nook and corner of the country.Most of the fast food outlets offer hamburgers, pizzas, sandwiches, and other snack items with accompaniments like French fries, soups, beverages, and desserts. Fast and efficient customer service, effective management, and aggressive marketing strategy drive the profitability of companies in this industry. The industry has propelled chains of restaurant outlets across the nation with universal brand positioning strategies. The franchise concept has seen wide acceptance in this business arena. This business requires voluminous processing of ready to eat food items, packaging, and delivery at a fast pace.Hence fast and efficient customer service is of prime importance. Another distinctive feature of this i ndustry is the location of these outlets – supermarkets, railway stations, airports, petrol pumps, and other high traffic areas. Back Yard Burgers – an introduction Lattimore M. Michael founded the Back Yard Burgers in the year 1987 in Cleveland, Mississippi. He started as a grocery store owner and extended his business to providing delicious homemade burgers that became quite famous in the area.Aided with a bank loan and family investment Michael opened the first double drive through restaurant on March 21st, 1987 in Cleveland, Mississippi. This outlet offered charbroiled Black Angus beef burger dressed with lettuce, tomatoes, red onions, pickles, mayonnaise, mustard, and ketchup. The popularity of this outlet generated franchisee inquiries and a year later in 1988 a franchise store was opened in Greenville, Mississippi. The success of these outlets paved the way for 180 restaurant outlets across 20 states by the year 2007.â€Å"To deliver the highest quality service and best tasting food in a clean environment for a fair price† states the mission of the fast food restaurant chain. Quality food, exceptional service, and clean dining environment are the key ingredients to the success of Back Yard Burgers. After all it is only great food and good service that will keep customers returning for more. The fast food chain continued to do big business till the mid 90s recording sales of $17. 2 million and a net profit of $682,000 in 1994. The consecutive years witnessed a gradual decline in sales and profit margins.What went wrong and how could this situation be redressed? The study reflects the company strategy and policies adopted over the years, the issues and shortcomings faced by the company and its remedial measures. Back Yard Burgers – The business model The Back Yard Burgers has 183 outlets of which 44 are company-operated and 139 are franchisees. The principal source of revenue for the company is from company-operated restaurant sales, franchisee fees, area development fees, and royalty fees paid by the franchisees. 84. 9% of revenue is accounted to direct restaurant sales and 10.8% to royalty fees from the franchisees. Royalty and advertising fee revenue is calculated on the sales amount reported by the franchisees on a weekly basis. Franchisee fee is realized when the company has assisted the setting up of the franchisee in terms of training, site location, equipment, structural design and operating guidance. The area development fee is applicable when a franchisee has been given the right to develop, own, and operate additional units of Black Yard Burgers outlets in certain geographical areas.Other revenue items include sale of proprietary food product to franchisees and payment from other vendors on volume purchase from the franchisees. The company’s operating strategy endorses a diverse menu that is not only fresh but also competitive with other food chains in terms of quality and pricing. The c ompany also emphasizes the restaurant design having a single drive-thru concept in integration with an indoor dining area. Training and supervision of franchisee and company operated restaurant staff is given due priority to meet the goals of a prompt, friendly and efficient customer service.Growth strategy model The company growth strategy focuses on increasing sales through good quality food and efficient service. Addition of dining rooms to create a pleasing ambience and a memorable dining experience, opening of more franchised outlets along with increasing number of company operated restaurants are synonymous to increased sales and revenue. Back Yard Burgers started with a small double drive through outlet catering to 120 to 140 cars per hour generating sales of $600 per hour at peak times.The concept was widely popular and within a year the company saw growth in number of outlets using the franchisee model. The success of the franchisee model was mainly due to the low startup c ost and seen as an attractive investment option. The setting up of a franchisee on leased land and a building structure required an investment of $260,000 to $400,000 as compared $1 million investment for franchisee of other reputed fast food brands. Back Yard Burgers maintain a dedicated staff for training and assisting the opening of new franchisees and supervising the franchisee operations.The team helps in monitoring and assessing the quality of food being served, cleanliness of the restaurant, and the service efficiency. They ensure strict adherence to company guidelines and policies. The team sends a report to the franchisees with their observations and in case of any lapses in any area the suggestions to overcome these shortcomings are also given. This strategy keeps the company updated with all facts and ensures an overall supervision over all its franchisees. The company enters into a 10-year agreement with the franchisees that is renewable for a fee of $500.The key to succ ess in the franchisee model is uniformity. The uniformity of outlets in terms of design, color-coding, logo, style, menu, and quality is extremely important. Customers are drawn to known brands and the uniformity of the outlets assures them of the brand and quality of service. The franchisee strategy spells success and but with ever changing market trends and rising competition managing this strategy is getting tougher. Market Competition Back Yard Burgers faces stiff competition from three major brands that have gained acceptance and popularity among the masses.Burger King, McDonald’s, and Wendy’s are the biggest competitors that Back Yard Burgers has to face today. The global recognition of the McDonald’s brand and its universal presence makes it one of the biggest challenges that Back Yard Burgers face. The visibility of the McDonald’s has spread to such an extent that even toddlers recognize Ronald McDonald. The success of McDonald’s encouraged others to tap this huge market in the fast food industry. This saw a rise in number of fast food outlets in the country.Wendy’s and Burger King are also growing brand names that have given stiff competition to fast food giants like McDonald’s. Their success is attributed to their marketing strategy that involves deep market penetration and brand recognition among children and adolescent who form a large chunk of the consumer base. Back Yard Burgers face stiff competition from supermarkets and convenience stores too that offer the consumers take out meals and discount stores like Wal-Mart too pose a challenge to the company. The home delivery system introduced by companies like Dominos is also eating away the market share of the company.So what are competitive forces that the Back Yard Burgers face? †¢ The brand popularity and image recognition of the McDonald’s trademark logo and character in the form of Ronald McDonald that has become iconic in the fast f ood industry. †¢ The training of personnel in the hamburger industry given by McDonald’s that has provided a new career avenue for the youngsters. †¢ The innovation in the menu and product offerings by Wendy’s targeting the matured consumer base. †¢ The penetration of market segments by Pizza Hut, Dominos, cafeterias, and coffee joints.†¢ The introduction of home delivery system of pizzas by Dominos. †¢ The option available to the consumers with take-away meals from convenience stores. †¢ The widespread openings of discount stores like Wal-Mart. These are some of the major competitive challenges faced by the company. A look into the strategies of big brands like McDonald and Wendy’s highlights the importance of branding. It is the force of a strong brand presence that drives the consumer taste and preference. Brands create a consumer expectation with their consistency and uniformity of service and quality.Strong brand awareness corr elates with loyal consumer base and increased revenues in the fast food industry. An effective strategy to achieve this goal is the company logo that portrays the company’s image in the consumer minds. In the initial stages Back Yard Burger had managed to capture the consumer interest with its homemade burgers and sandwiches. Consumers came back for more of the great taste and quality of food being served to them. As part of its expansion strategy, Back Yard Burgers had entered into a Development Agreement with the YUM! Brands Inc., for sub licensing of the Back Yard Burgers concept and trademarks in the year 2002. YUM! Brands were given the right to open ten Back Yard Burgers outlet as part of multi brand units with Taco Bell, Pizza Hut, and KFC. But this agreement fell through and further discussions were terminated. Lattimore M. Michael, Chairman of the Board and Chief Executive Officer of Back Yard Burgers, had stated on this development, â€Å"While we are disappointed with today's developments, we are optimistic about the future of the segment of the quick-serve restaurant industry that seeks to provide premium food and service.We will continue to focus on our principal growth strategy of setting our restaurants apart from other fast-food competition by serving freshly prepared, great tasting food comparable to that of the best full-service casual dining restaurants. † SWOT Analysis An elementary step to analyze the company’s strategies and policies is to assess the strengths, weakness, opportunities, and threats that are faced by the company. A SWOT analysis can provide the framework for identifying and analyzing the company’s opportunities and future course of action to achieve the marketing goals.The strengths, weakness, opportunities, and threats for Back Yard Burgers is identified in the subsequent paragraphs. Strengths: †¢ Home cooked quality of hamburgers and other products offered on the menu that the consumers fe el worth the money to pay for. †¢ Cleanliness of the restaurant premises and fast efficient service by the staff. †¢ Rapid expansion strategy using the franchisee concept to tap the regional markets. †¢ Strict control of the over the franchisee operations and management right from the site selection to establishment and starting up of the restaurants.†¢ Well-trained and experienced staff committed to training and assisting the franchisees as part of company franchise program. †¢ Black Angus Beef Burgers charbroiled and grilled to perfection with variety of toppings is one of the USPs of the company. Weakness: †¢ Declining market share with other big brands playing a dominant role. †¢ Weak brand positioning and brand awareness †¢ Low control over franchisees at later stages of operation †¢ Slow growth of revenue Opportunities †¢ Brand development and brand positioning – creating an awareness among the consumers†¢ Tapping t he overseas market †¢ Promoting healthy alternatives to attract the health conscious segment of the consumer base. Threats: †¢ Competition from big brands and other upcoming eateries and joints †¢ Growing awareness of the consumers to healthy eating habits Advertising and Promotion Strategy Since the inception of the company’s first outlet in Cleveland, Mississippi in the year 1987, Back Yard Burgers depended mostly on the word of mouth publicity to spread awareness and promote its home cooked burgers.New outlets that opened in the subsequent years expanded not only the company’s consumer base and revenue but also stressed the need for aggressive marketing strategy to sustain the increased cost of operations. Back Yard Burgers started advertising on the television in the year 1993. The initial advertising campaigns were titled â€Å"the great burger wars† that took a punch at the competitors. In June 1994 the company launched a series of campaigns that featured Dennis R. Phillipi, a popular comedian in Memphis who soon became famous as Dennis the â€Å"Back Yard Burgers Guy†.The commercials projected the burgers as bigger, tastier, and healthier than those offered by the competitors due to its grilled cooking method that melted most of the fat. The advertising campaigns were effective in increasing sales and raising the revenue by 10 to 15%. Launch of new products and subsequent commercials on the television featuring Dennis Phillipi was an effective strategy. The company used the audio of these commercials in radio advertising that was cheaper. In addition the company also used direct mail advertising.The company collects 1% of taxable sales from each franchisee and company-operated restaurants that goes to the national advertising fund. 50% of this fund is utilized for marketing promos through various channels like radio, television, and print media. The rest 50% is used for market research, new product testing, and development, improvising on the operational front. The company’s marketing director monitors product launch and new restaurant opening promotions and marketing managers with a well-trained staff.The management works in collaboration with the franchisees towards advertising and promotion of its restaurants. The advertising fee earned by the company increased from $314,000 in July 1, 2006 period to $318,000 in June 30, 2007 period. The $4000 increase over the earlier period is accounted to the 1% of sales that goes to the national advertising fund as per company policies. The company also recorded an increase in the advertising expense from $668,000 in the July 1, 2006 to $814,000 in June 30, 2007 that attributes to approximately 5% of the net restaurant sales on advertising in the past year.(see annexure for the comparative income statements). The company has been stressing on the advertising and promotion strategy but it has not been very effective. There are some important points that can be highlighted in this respect. †¢ The company has not been able to create brand loyalty and brand awareness in spite of good quality products and effective marketing strategy. This could be attributed to low brand visibility. This can be remedied with aggressive market campaigns that aim at the younger generation since this is the biggest consumer segment for the fast food industry.Strategies that aim for deeper market penetration, fun logo that people can relate to enjoyable food and moments are essential for brand positioning. â€Å"Fun logo† is a concept that the consumers can equate with good times. The simple logo of McDonald’s is easily identifiable and children and youngsters can spot it from a distance – this is one of the best examples of effective brand positioning. †¢ The other concept that the Back Yard Burgers can adopt is the use of bright color-coding for their outlets and the signboards.A bright color scheme attracts th e younger generation and gives it an inviting look. The uniformity in look and feel of the franchisee restaurants and the other company-operated restaurant is essential to make an easily identifiable picture in the consumer minds. †¢ In running a successful brand promotion campaign the essential point is to identify the consumer segment. Who are the consumers and the target focus group for this chain of restaurants? The children and adolescents who form a major chunk of the consumer group typically favour the fast food industry.The working people segment is another segment that will stop by for fast and filling food in their office hours. Fast service food is ideal meal for this segment. Campaigns attracting these two segments will create brand awareness and spell higher revenues for the company. †¢ Last but not the least the quality of food and service efficiency is the crux of the fast food industry. A good and satisfying meal will have the consumers returning for more. The satisfied and happy customer will not only promote brand loyalty but will have high recommendations regarding the food and service to their friends and families.This is the greatest form of publicity that a fast food outlet can expect. External factors affecting the fast food industry There are a number of external factors that have a deep impact on the sales and revenue earnings of the fast food chains. The changing demographics, shift in consumer taste and preference, eating habits, increase in cost of supplies and labor, economic condition of the geographical area in which the outlets are located – all these are some of the factors that affect the profitability of the business. Pricing strategyFamilies and individuals in the higher income group are most frequent visitors to the fast food restaurant. The disposable income plays an important role in determining consumerism in this sector. The prices on the menu card is not so important when it comes to catering to high d isposable income group. But that restricts the customer base and may not be an ideal situation for the company. Today’s lifestyle has incorporated the fast food industry into its daily schedule. The Wendy’s or the McDonald’s have menu cards that suit the pocket of the low-income segment group too.Recently McDonald’s had introduced the Dollar Menu where all items cost $1 only. It was a runaway hit with the teenagers and youngsters. The variance in price has enabled McDonald’s to attract customers from all segments. In response to this pricing strategy Wendy’s and Burger King also introduced low priced meals to suit the pocket of all segments. Back Yard Burgers on the other hand have higher priced burgers at $3. 59. The premium priced menu card has not found acceptance with all consumer segments but the management does not want to compromise on the price of the products.It believes that in terms of quality of the food items the prices are reas onable. Back Yard Burgers wanted to distinguish itself from the cutthroat competition in the industry with premium quality products. The management strategy holds good in terms of quality and service but is it good enough for the survival of the company? A look at the sales figures for the past 3 years gives an indication of the sales and revenue trend. Consumer taste and preference The ever changing taste buds and increasing changes in lifestyle of the consumer has kept the fast food industry on their toes.Rising mobility, increasing number of women joining the workforce and hectic schedules leave very little time for a home cooked meal. The need for faster options in food and service was felt that led to the tremendous growth in the fast food industry. Quick serve burgers, pizzas and sandwiches accompanied by French fries and coke became the ideal meal for the average Americans. A diet rich in fat and sugar attracted the consumers in plenty. This resulted in obesity and a disease prone society. Diabetes, heart problems were some of the impacts that the cheesy diet had on the consumers.Lawsuits were filed against some major players in this field like McDonalds for the growing obesity among children and adolescents. This awakened the consumers of fast food and they realized the necessity for healthy alternatives. Health conscious consumers are more alert of what they eat and how it can affect them. The industry witnessed a radical change in consumer taste and preference. This brought about a sharp decline in revenues for the fast food industry. The fast food chain operators brought about a change in their strategy by adding salads, fruits, and soups to the menu cards.Low calorie burgers and sandwiches are offered in addition to the regular menu items. This offers the customers with choice to healthier meal options. Back Yard Burgers has also adapted to the changing consumer preference by adding nutritious salads and milkshakes to their menu card. Introduction of grilled charbroiled burgers that claim lesser fat and lower calories have attracted the consumer interest and taste. Healthier and tastier alternatives in food items prepared with fresh ingredients are the strategic point of Back Yard Burger’s customer service.This has not only earned it a good reputation among the loyal consumers who return for more of the great quality food and taste but has also strengthened its market position. But the fast food industry cannot ensure consumer loyalty since the interest of consumers is flickering. They always want to try something new and better variety of options in food that they consume. To serve the changing tastes of the consumer and maintain their interest the restaurant needs to constantly make changes to its menu card by adapting to their taste buds.Back Yard Burgers should keep this mind while formulating their operating strategy. With more fast food companies offering a wide range of products and services, Back Yard Burgers s hould also draft changes to its existing operating structure. One way of achieving this objective would be to combine the essential features of both fast food and full service restaurants. A menu card that features in a regular full service restaurant integrated with fast food service will work wonders for the company – boosting sales and revenue with an increasing consumer base.Event catering and home delivery service could also open newer avenues for the company. Manpower Issues The fast food industry is a labor driven sector. It has an extensive requirement of manpower to serve the increasing flow of consumer traffic at the outlets. Skilled labor with fast pace of work is the basic requirement for this job. It is mostly youngsters who are eligible for this job but it can be stressful and at times hazardous. This industry requirement for long hours of duty, on the toe at all times and attentive to the needs of the customer is quite an uphill task.There is no doubt that the emergence and growth of this industry sector has solved the unemployment problem to a great extent. Many youngsters have found a living in this industry but the pay packages earlier were not very attractive. The pay scales have no doubt improved now but the work conditions remain almost the same. The Back Yard Burgers currently employ over 10,000 people throughout their chain of restaurants. Each restaurant employs around 25 employees, of which some are part timers. A company-operated restaurant has a unit supervisor and two co-unit supervisors.Each unit supervisor reports to the district manager. A district manager has about five to eight restaurants in their supervision. Their role constitutes of keeping tabs on all aspects of operations and management of the restaurants in their jurisdiction. Each of these district managers’ report to the Director of Operations. The company endorses strict training and personnel development strategy. All personnel have to go through a pers onnel-training program on fast friendly and efficient customer service, restaurant cleanliness, and proper management of day-to-day operations.The employees have to go through classroom sessions that brief them about aspects of food safety, sanitation, laws, and regulations related to the food industry and operational aspects of restaurant. The company envisages labor to be a critical factor in the coming years since the opportunities have increased manifolds. The demand for skilled labor is rising and this will lead to higher wages and compensation packages. Managing and retaining quality workforce in this industry will be a little difficult task and the key to effective manpower management is to keep the employees happy and satisfied with their jobs.Financial Analysis The Back Yard Burgers has 183 restaurants – 44 company-operated and 139 franchisees as on June 30, 2007. The sales figures indicate total revenue of $12,610,000 as compared to last year sales figure of $11,695 ,000. Restaurant sales accounted for $10,688,000 that is a 10. 3% increase from last year figures of $9,686,000. Out of this 10. 3% increase of revenue, 6. 8% is attributed to the addition of two new company-operated restaurants till Jun 30, 2007 since July 1, 2006. The remaining 3.5% increase in the revenue from restaurant sales is from the existing restaurants. Statement of income for the period July 1, 2006 to June 30, 2007 The statement of income shows a net income of $209,000 only for the current year as compared to $576,000 in the previous year. An increase in the general and administrative expenses and increased advertising expenditure accounts for the lower net income of the company. The annual turnover of the company in the year 2006 was $44,710,000 as compared to $41,000,000 in the year 2005. The company reported a 9% annual growth in sales.

Wednesday, January 8, 2020

Mediated Genomic Editing Techniques Used By Bacteria And...

Crispr-Cas9 Mediated Genomic Editing Techniques In Animal Cells Sarcinella, Cody 705, Review Paper Introduction Clustered regulatory interspaced short palindromic repeats (CRISPR) and CRISPR associated protein 9 (Cas9) are an immune response evolved by bacteria and archea as an adaptive defense mechanism to invading DNA. (4) The CRISPR Cas9 system relies on the uptake of invading DNA fragments that are then inserted into CRISPR loci. (4) In the CRISPR loci, repeats are separated by nucleotide spacers which match and or composed of invading DNA.(4) New spacer DNA is incorporated by Cas1 and Cas2.(4) The CRISPR spacer loci then transcribe into short CRISPR RNAs (crRNA) which anneal to foreign nucleic acids in conjunction with complementary binding trans-activating cr RNA(tracrRNA) to form a duplex which is then cleaved to provide a guiding RNA cr/tracr RNA hybrid.(4) the RNA hybrid acts as a guiding mechanism for Cas9 by complementary binding to the invading nucleotides.(4) Cas9 is an endonuclease that can cause a double stranded cleave in DNA(4) Cas9 guided with sgRNA then cleaves the foreign D NA resulting in double stranded breaks effectively disrupting and thereby removing a gene.(1)(2)(3)(4) After a ds break occurs cellular machinery attempts to fix the break with non homologous end joining in which cellular systems effectively sutures the broken ends of the DNA by recombining the remaining ends of DNA to once again produce a continuous strand.(4) This